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El Cajon Dental & Orthodontics

Privacy Policy

Effective Date: March 1, 2025 — Last Updated: March 10, 2026

El Cajon Dental & Orthodontics (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at elcajondentalandorthodontics.com or interact with our dental practice located at 359 W Madison Ave Ste 200, El Cajon, CA 92020.

1. HIPAA Compliance

As a dental practice, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Your Protected Health Information (PHI) — including dental records, treatment history, and billing information — is used only for treatment, payment, and healthcare operations purposes as permitted by law.

Please do not submit detailed medical or dental information through our website contact forms. For secure communication regarding your dental health, please call our office directly at (619) 440-6364 or speak with our staff in person.

2. Information We Collect

Information You Provide

We may collect the following information when you interact with our website or office:

  • Name, phone number, and email address (via contact and appointment request forms)
  • Appointment preferences and messages submitted through our booking system
  • Insurance information provided for verification and billing
  • Any other information you voluntarily provide to us

Information Collected Automatically

When you visit our website, we may automatically collect non-personal information, including:

  • Pages viewed and time spent on site
  • Device type, operating system, and browser information
  • IP address and approximate geographic location
  • Referring website or search terms used to find us

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To schedule and manage dental appointments
  • To communicate with you about your dental care
  • To process insurance claims and billing
  • To improve our website performance and user experience
  • To respond to inquiries and provide customer support
  • To send appointment reminders and follow-up communications
  • To comply with legal and regulatory obligations

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. These may include:

  • Google Analytics: Tracks visitor behavior to help us understand how patients find and use our website.
  • Google Tag Manager: Manages tracking scripts and marketing tags.
  • Essential cookies: Required for basic website functionality.

You can adjust your browser settings to refuse cookies or alert you when cookies are being sent. Note that some features of our website may not function properly without cookies.

5. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share limited information with:

  • Trusted service providers who assist in operating our website and practice (under confidentiality agreements)
  • Insurance companies for claims processing (with your consent)
  • Legal authorities when required by law or to protect our rights
  • Dental specialists for referral purposes (with your consent)

6. California Consumer Privacy Act (CCPA)

If you are a California resident, you have the following rights under the CCPA:

  • Right to Know: You may request information about the personal data we have collected about you.
  • Right to Delete: You may request deletion of your personal information, subject to certain exceptions required by law.
  • Right to Opt-Out: You may opt out of the sale of personal information. We do not sell personal information.
  • Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

7. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.

8. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third-party sites. We encourage you to review the privacy policies of any external sites you visit.

9. Children's Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children under 13 through our website. If you believe we have inadvertently collected such information, please contact us so we can promptly delete it.

10. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us: